Logo design for LedMarketing
March 15, 2008
I should be doing my studies and finishing my diploma, but… I was asked to make a logo for a friend of mine, with whom I work together on some projects. He is specialized in visual communication and especially in LED displays and more personal solutions. I was short on time, because it had to be done quickly and under slight pressure.
OK, the name… I didn’t agree with the name, but, it was not my decision. First, I have chosen the colors, something fresh, not typical for this business. Green and magenta (perhaps as a sign of a protest). With the typography, I wanted something sans-serif, simple and readable. When I made some sketches, I decided to build something out of dots, because they symbolize led displays. Because the final logo will also appear on LCD and LED displays, I wanted it to be simple, without transparency and shadows. Ok, I know it is not trendy, but I think it serves the purpose here. I made some variations, and I even made propositions with a bunch of digital flowers.
At the end together with my client we were chooseing between those two:
Finally, we decided for the second one.
Any comments are warmly welcome.
First Wikipedia post censored – Mamut roars!
March 6, 2008
We always find information on Wikipedia.org, and so do I. And I was always asking myself who are the »no life« people who contribute and provide us with some really great articles. But, today, something amazing happened.
I have posted my first Wiki article. And it was censored. Really. And it was totally legitimate. Why? Because the post was too commercial. Now, when I look at it more objective, I agree with the ones who censored it. Those things happen. I recently joined the Mamut.si team and I wanted to post an article on Wikipedia, but I guess I got carried away. Heh. Check out what is left of my original post.
Yes, I joined the Mamut group and help them mainly with the promotion and as a guest writer. For now, all I can say is that the »crew« is amazing and I feel like in high school again. Hehe.
Another project finished
March 3, 2008
I just made the package and officially finished the work on one of my latest’s projects. It was for the company Prvi Kapital, which is a Slovenian venture fond. I made the whole identity. It was a long and quite exhausting process, but together with the client we succeeded. The client wanted a more formal and clean design and they decided the font it is now used.
I wanted to play with colors and forms. I have chosen orange and green. Orange represents the idea and green represents the capital, because the company will help the young and promising with capital. As I wanted to represent growing, I made a simple form of a tree. It grows from the idea (orange) and forms a green crown.
At first I presented them some more modern sketches, but the client wanted to implement in the logo the capital letters P in if possible K. But in the end, although it is not an award winning logo, I think we created a nice, fresh and simple identity.







